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Brand Communicator’s focus
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FirstBank: Nigeria’s Premier Eco-Friendly Financial Brand – Jeremiah Agada
As the world gears up to celebrate the World Environment Day (WED), Brand Communicator’s focus on Eco-Friendly Brands in the Nigerian market falls on Nigeria’s premier and perhaps the strongest financial institution, First Bank of Nigeria Limited. The focus is on the Bank’s environmental policies and its impact on the global environmental issues.